Smooth, simple, and seamless. That’s what customers want when they interact with your brand.
And if you want proof, they’re saying so themselves.
74% say they’re likely to buy products based solely on the purchase experience.
42% say a seamless experience across all channels is a TOP priority when considering doing business with a company.
These seamless experiences will look different between industries, brands, and maybe even departments — but the foundation they’re built on will always look the same.
This episode was adapted from our article, “How to Create a Seamless Customer Experience.”